Moona is a mission-driven company. We want to solve a key social problem - a problem we experienced ourselves: sleep deprivation.
Everyone knows about the short-term consequences of poor sleep (decreased concentration and motivation, bad mood, increased risks of car accident, etc). The long-term effects? Medical research is only starting to find them out. And they are frightful. Sleep deprivation increases the risk to develop serious diseases including : cancer, Alzheimer, obesity, depression, diabetes and much more.
We thus believe improving sleep quality is one of the most impactful ways to improve overall health worldwide.
We have three goals:
1) Help a million people over five years
We want to improve the sleep of one million people by 2023.
As proven by medical research, temperature is one of the key parameters of sleep quality. Physiological disregulations, environmental conditions lead millions to experience night sweats or hot flashes. This affects both sleep quantity and quality. Moona is a proven answer there.
But we believe our unique, natural, non-intrusive, personalized solution can help on a much broader scope. Even if your sleep issues aren't visibly linked to temperature, it remains a key regulator of your circadian rhythm. Moona can consequently help you fall asleep faster and get deeper sleep.
A successful Kickstarter campaign as well as early interest from customers and corporate partners have been very encouraging. We are now aiming higher to help as many people as possible.
2) Raise awareness
Simply informing people about the health consequences of sleep deprivation is a step in the right direction.
Mostly gone are the days where being tired was a badge of honor. Thanks to research combined with high-profile business people and celebrities mentioning sleep as a key to their success, sleep is becoming fashionable. See "Sleep Is the New Status Symbol" from The New York Times.
At Moona, we believe sleep is more than a status symbol. We believe sleep is essential.
On top of developing a technological solution to help people improve their slumber, we're doing everything we can to increase awareness about the importance of sleep. We provide tips on social media and our blog (5 habits to adopt for better sleep, How to fall asleep faster?, ...), we organize events, etc.
3) Contribute to medical research
The study of human sleep is relatively new. 1952 is seen as a groundbreaking date with the discovery of the REM sleep phase but sleep was only recognized as a medicine specialty at the end of the 20th century.
With a lot left to be discovered, the topic is now one of the most studied in medical science. The Nobel Prize in Medicine 2017 was even awarded to three doctors "for their discoveries of molecular mechanisms controlling the circadian rhythm".
At Moona, we want to actively contribute to this exciting period of sleep research. We have been working with sleep doctors and professionals from the get go. After participating in a promising first clinical trial on healthy subjects, we're currently launching a second, more advanced, one. We are committed to continuing this collaboration with the academic world and want to play a critical part in sleep improvement.